Before you decide to give anybody your hard-earned money for media services, you need to do some homework.
You need to ask yourself AND the “expert” what makes them qualified to teach you about getting media exposure and the other little tricks of the trade when it comes to publicity. Is it because they send out the most emails boasting about all they can do to help you or have you talked to real people who can give you glowing testimonials about their work?
Did they have a real job in media where they were in a decision-making position to determine who would be a good candidate for an interview?
Do they have resourceful contacts?
Do they push clients through a “system” without giving them much individualized attention?
Is bigger really better?
The truth of the matter is, for every qualified expert, there are at least a dozen wannabes. As someone who spent more than 25 years in the radio and television news business, I had to decide daily who would make a good interview candidate. It’s a screening process and if you don’t know the basics of what it takes to get the kind of media exposure you’re seeking, you’ll be spinning your wheels and end up going nowhere.
If you feel it’s your time to shine, I’d like to help you turn on the spotlight!
It has always been my dream to become a published author. When it was finally realized, I was ecstatic, but I was at a loss as to what to do to get my work out to the public. I searched the web, investigated and dug through miles and miles of websites and how-to books, to no avail. I still couldn’t get an interview for love or money. Then I came across Beverly Mahone’s media workshop “Your Time to Shine!” The course was so exciting, so informative, and so on target as to how to market myself and my books, that within two weeks of signing on, I had three radio interviews. I cannot speak highly enough of Beverly Mahone’s courses in self-promotion and marketing.”
Debra Shiveley Welch
Author of A Very Special Child – An Adoption Story – co-author Jesus Gandhi Oma Mae Adams
This experience in learning and working with you has been a gift. Soooooo much fun!! I look forward to keeping the conversations going. What I loved the most about this was your informality. You made it easy for me to learn, and you gave much more value than I could ever have expected from this class. My progress in a month was phenomenal. I went from no radio to three majors in less than two weeks! My confidence has soared, and I’m ready to talk whenever anyone wants to listen. Beverly, YOU ROCK!!!!!
Author of When the Crow Sings
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