BDN Home
- September 29, 2008
The Truth about Women Bloggers
The Blog Directory known as Technorati has issued its State of the Blogosphere 2008 report. It’s an annual study on the trends and themes of blogging.
According to the report, three out of four U.S. bloggers are college graduates, and 42% have attended graduate school. Thirty-four percent of bloggers in the U.S. are female and are more likely than men to be personal bloggers. The report also says women blog to make connections and stay connected.
Some of the other facts revealed about women bloggers:
- More likely to have affiliate links
- More sophisticated about advertising
- Savvy when it comes to driving traffic to their blogs
- More likely than male bloggers to participate in a blogroll, get listed in a blog directory, link to other blogs, produce content for other blogs
- 36% have converted business leads from their blogs—vs 27% for men
What this says, in essence, is women are continuing to master the art of blending social with business networking.
So with that being said, my question to you is why do you blog and have you figured out how to capitalize on it financially?
2 Responses to “The Truth about Women Bloggers”
Bogging is one way to give quick travel tips & short pieces on destinations. As a freelance travel writer & editor a blog provides a way to connect with more people. Check out http://travelsandescapes.blogspot.com
By Wendy on Oct 14, 2008
Yep, I would fit into that category and I don’t even live in the US!
I blog because I like to share my knowledge and experience and it’s also a way of letting others in my industry know I exist. It’s a way of keeping my name out there in front of them!
By Kathie M. Thomas on Oct 28, 2008