Meet Featured Diva Livvie Matthews

What goals did you set for 2010?

1. “Take Action” is my theme for the year. A person can have all the knowledge but if we don’t “take action” and share that information with others, what benefit is the knowledge?
2. To develop credibility and become a thought leader in the area of (Dental) Social Media
3. To develop 3 – 4 information products in 2010
4. To facilitate 3 – 4 Webinars interviewing leaders in their niche profession —Interested Beverly??

Are you carrying over any New Years Resolutions from 2009 into 2010?

–Yes…the inevitable “lose weight!” didn’t happen.

Do you have any unfinished business carried over from 2009? If so, what is it and how do you plan to handle it? If not, what advice do you give to others when it comes to completing tasks?

No, but only because last year held several health problems for my husband and I needed to work through those with him.

When someone does business with you what are some things you hope they take away from the experience?

My hope is they will view me as someone who has the knowledge they are looking for and has helped them solve the problem they were having (or will help find someone who can), a person they can trust and depend on, will be at ease doing business again and/or referring others to do business with me based on the relationship we developed and how they were treated.

Where can we connect with you? Website(s)? Blog(s) email address

Website: http://www.WriteBusiness.net
Blog: http://www.WriteBusiness.net/blog
email address: livvie@writebusiness.net
Twitter: http://twitter.com/Livvie_Matthews @Livvie_Matthews Facebook: http://facebook.com/copywritingandsocialmedia

LinkedIn: http://www.linkedin.com/in/livviematthews

Still not sure about Social Media and what it can do for your business/practice?
Here’s a Free Special Report http://bit.ly/5Pi0hl

Read My Blog: http://www.WriteBusiness.net/blog

Meet Featured Diva Sharon McMillian

What goals did you set for 2010?

To successfully launch my brand new business for women like myself who have little time but life experience, energy, and interest in running an online business. My new company is a service offering affordable on-demand, 24-hour access to marketing and online business management tutorials specifically for e-entrepreneurs. The company is called the Small Business Academy (www.smallbusiness-academy).

Are you carrying over any New Years Resolutions from 2009 into 2010?

I’m not carrying over any New Years Resolutions from last year. I’m a 20-year veteran of the marketing and public relations profession. I started a new business in 2010. I also ran a successful business writing service where I wrote speeches, advertisements and articles for small business owners. I closed that business in 2009 to direct my time to starting up the Small Business Academy and providing marketing services to one major client.

Do you have any unfinished business carried over from 2009? If so, what is it and how do you plan to handle it? If not, what advice do you give to others when it comes to completing tasks?

I have no unfinished business from 2009. The advice I would give to others in this regard is to break big projects up into small tasks, and short timelines.

When someone does business with you what are some things you hope they take away from the experience?

• That I made their business needs and concerns a priority
• That I produced the outcomes they were promised
• That I was pleasant to work with
• That I’m a proactive professional – I bring ideas and solutions to my clients
• That I or my team ALWAYS respond quickly to queries

Where can we connect with you? Website(s)? Blog(s) email address
You can connect in the following ways:

My business website: http://www.smallbusiness-academy.com
My personal blogs: http://www.newurbanmom.com and http://www.momsprimeyears.com
My email: newurbanite@gmail.com
Facebook: http://www.facebook.com/sharon.mcmillan
Facebook fan page: http://www.facebook.com/smallbusinessacademy
Twitter: http://www.twitter.com/sharonmc
LinkedIn: http://www.linkedin.com/in/sharonmcmillan

Meet Featured Diva Sophie Zollmann

What goals did you set for 2010?

Focus on growing my business to bring in more money and have more time for me. Take time for me and self-care as often as needed. Find a way to provide the services I don’t know.

Are you carrying over any New Years Resolutions from 2009 into 2010?

No, I don’t make New Year’s Resolutions.

What advice do you give to others when it comes to completing tasks?

Delegating is the key to success. Delegate the tasks that keep you from doing what you love, making more money, you don’t do well, and don’t enjoy doing.

When someone does business with you what are some things you hope they take away from the experience?

They can do what the love to make more money and know that their business is taken care of on the back end without worry. Therefore, they can do the things that bring in income and take care of themselves and their family. Self-care and family time is important when running your own home-based business.

Where can we connect with you? Website(s)? Blog(s) email address

Website/Blog: SophieZo
Email: sophiez67@gmail.com
Phone: 865-712-7702

Times Are Changing But Are You

  Special Guest Post by:  Edie Raether

In this rapidly changing economic, political and social environment, you have a choice.   You can “hold on” for dear life to what once was and will never return as we have known it, or you can grab onto the one thing that you can control – the reality that lies within you. 

You have a choice between two major energies that are polar opposites. One is an attempt to control outside events which is based on fear. The other is based on love and our intimacy, awareness, value and deep connection to life itself. 

The Times They Are A Changin—But Are You?

This a time for you to get real! Embrace change and get rid of the illusion that you have full control over your money, your jobs, and your physical security. The fact is that your ultimate control is in how you choose to respond to the challenges of changing times and thus the emotional state you create.  If you continue to hold onto the false belief that you can control all that is ”out there,” you will dig a deeper hole of despair and create even more anxiety.  

Feeling powerless and helpless is a serious self-imposed emotional state.  In their book, Getting Well Again, Stephanie and Dr. Carl Simonton, an oncologist, state that one of the personality traits consistently seen in cancer patients was that of feeling powerless and helpless. Feelings of despair reduce the immune system causing not just cancer but all diseases to have an unfair advantage. The thoughts and feelings you choose dictate not only your emotional well being but your physical health. 

Tips to Take Charge of Change

Don’t push the river.  Go with the flow and learn to be a better swimmer.

Choose your battles wisely and look for what you can change.  You can’t choose your patients or those you serve but you can change your attitude. 

Perspective changes how you look at it. If there isn’t a bonus this year, remember there are millions of Americans that would love to have your job. 

Be proactive – not reactive. Be part of the solution and not the problem

Lead the way to change. Stop whining and start winning! Both are contagious. 

When Warren Buffet, one of the world’s wealthiest men, was asked what he considered the most important investment in times like these. He answered, “The most important investment you can make is in yourself”

Edie Raether, MS, CSP, is an international speaker, trainer, author and wellness consultant.  Visit Edie at  www.raether.com or contact her at   edie@raether.com

5 Tips To Make Customers Come To You

 

1.  Determine who your customers are and what their needs and wants are.  Know how your product or service can satisfy that need or want.

 2.  Make sure you select the proper medium to carry out your message and choose the proper location within that medium.

 3.  Direct your message to where your prospects are listening, viewing or reading.

 4.  Create a forum or place of business that is unique in some way.  Make customers feel different and special while doing business with you. 

 5.  Instill and practice the concept of continuous quality improvement and quality customer service as a way of life in your business.

Article courtesy of SCORE

5 Tips on Preparing for Disaster Recovery

In the wake of the happenings in Haiti, this is an important post. As a woman in business, you must be prepared for just about anything because on any given day some type of disaster could strike in your community and create havoc in your business and personal life.

You must recognize that your business can suffer a natural disaster. Small businesses the world over have been affected by disasters such as hurricanes, tornadoes, floods, earthquakes, tsunamis, volcanic eruptions and fire.

Develop your recovery plan before disaster strikes. Make sure everyone in your company(if you have emplouees)—and your immediate family—is familiar with the plan and knows what steps to take in emergencies.

Have adequate insurance. You’ll need coverage not only for property damage and loss (including inventory), but also for business interruption.

Draw up a list of telephone numbers for all employees if you have any. I would also recommend maintaining a customer list as well. Assign certain employees (or family members) to call others if disaster strikes. That way, you can learn who is all right and who needs help, and you can quickly communicate instructions about your business.

Calling your client base is also a good idea to let them know what has happened—especially if you have projects you’re working on for them or have products to be shipped, etc.

Don’t forget your computer system. Keep backup programs and duplicate records (accounts receivable, client information, and the like) at a different, safe site.

Brought to you, in part, by SCORE, America’s small business mentors, at www.score.org.

Unexercise Works

Special Guest Post by: Wendy Y Bailey

We’re bombarded with so much more in life these days. Business is no different. It’s a far cry from the simpler life my parents experienced more than 40 years ago. Fewer people. Less technology. No information superhighway. Today we marvel at the convenience of plug and play, cell phones and other touch-able devices that make our lives and businesses easier.

For the past seven years, I’ve coached many clients through overwhelm to create stronger systems and processes to support their business. That’s the easy part! Each time, I found a highly beneficial starting place – unexercise.

Unexercise is the act of doing absolutely nothing. I don’t recall where I first heard the term but when I did, it really stuck with me. It’s a fairly simple practice yet most entrepreneurs have a diffult time with unexercise. Why? I think it’s because you’re so accustomed to constant activity. Sounds of a ringing phone, ringing. Email notifications chiming. Tweets chirping. Flashing banners on your computer monitor. Write a blog post. Get on a call. Check your calendar. Get on another call. Whew, it’s no wonder!

Schedule an hour on your calendar for unexercise. For that one hour, do absolutely nothing. No telephone, no tv, no talking, no tweeting, no writing, no reading. Just sit. Let your mind flow freely. Daydream. Let your ideas pour out of you. Unclog your worries.

This will help to rid your brain of the garbage. Eliminate the muddled trivial details. Silence the noise keeping you from being your best self.

If you fall asleep during this time, your body is telling you to rest.

If your mind wanders to new ideas, let it. You’re moving to a highly productive space. How kewl is that?!

My clients love it! Start your unexercise in 5 or 10 minute chunks and grow to the hour. Engage in unexercise once a week and watch your business grow to greater heights. You may also find a way to quiet the activity in your life and gain a stronger sense of focus and purpose for business.

Ready to benefit from unexercise? I’d love to know your comments.

5 Tips to Brand Your Business Online

Special Guest Post By: Christine Banning, SCORE VP of Corporate Relations

1. Protect Your Name. As an entrepreneur, your name is vital to your brand & the identity of your business. Be sure to secure a domain name in your name. For example, www.myname with .com, .net and/or .biz. It’s usually a good idea to register multiple domains in case someone types the wrong extension, that way you can be found. Network Solutions and GoDaddy are two choices to register a domain name.

2. Create a Founder Profile Page. Brand yourself on your Web site. Create a profile about you to build trust with potential clients. Make it easy for visitors to find info about you. Clients and prospects want to know who you are in terms of industry, experience and personality. Personalize your Web site and share info to build a relationship with visitors to your site.

3. Prepare for the Future. Millions of people use mobile devices to connect to their business, when they are out of the office. Make sure your Web site is accessible to these devices and will load quickly and easily. Even if your site is not yet formatted for .mobi, get the name. By registering a domain with a .mobi extension you secure the name for your company.

4. Protect Yourself from Spam. Search bots troll the Web looking for email addresses. This can lead to spam emails to your inbox. Protect your business email box. Use email addresses on your Web site like: contactus@domainname.com, media@mybusiness.com or moreinfo@mybusiness.com.

5. Considering joining LinkedIn or ZoomInfo. These popular, social networking sites give you a free way to post a biographical profile. Be aware: everything you post is public information. You give up some privacy when you post info. The sites can provide connections between people with similar interests. The sites add to search engine results for your name & your company name.

Brought to you by SCORE, America’s small business mentors, at www.score.org.

5 Tips for Marketing Your Website

As a woman in business, you should have a website. A website allows potential customers to learn more about your and your business. Here are some tips on how to market your business through your site:

Think strategically. Your Web site should be a part of your overall marketing plan.

Choose a Web site address (URL) that’s intuitive and easy to remember. Your company’s name (if it’s short) or the name of your main product might work well.

Put your Web address on all your printed material, including business cards, letterhead, press releases and invoices. Include it in all your advertising.

Don’t forget offline media and traditional publicity techniques. Send news releases promoting your site to newspapers, broadcasters, and magazines.

Speak at conferences and trade shows, and write informative articles for trade publications. When you do, mention your Web address.

Brought to you by SCORE, America’s small business mentors, at www.score.org.

Stress Busting Tips

Special Guest Post by: Annmarie Kelly

Are you juggling work, caregiving and the holidays and feeling the holiday stress? Me too!

I don’t know about how it’s been at your workplace, but these past few months have been exceptionally busy for me! On the business side, I presented at women’s leadership conferences in Philadelphia PA and Asheville NC. I also facilitated several corporate and public workshops on communication, management and leadership skills for women. The conferences and classes were great!

At the same time, however, in October and November my mom was in and out of the hospital and skilled nursing care. Every working woman knows what it’s like to juggle caregiving with work. The stress can feel overwhelming.

Happily, my mom is back to independent living – with the help of home nursing and me. However, her illness reminded me of two self-care tips and, for all you caregivers, I’m sharing them with you this holiday season.

Here’s the first one: Watch Out for Overcare

One Sunday in November, somewhere between presenting at a Saturday conference and picking my mother up for a family party, I got a “nervous stomach”. It took a full day before I realized what the problem was. Yes, I was in overcare. In spite of all the seminars and workshops I’ve given on overcare and how it happens, I fell into it anyway.

Overcare happens to any of us when we upset the balance between our own self-care and caring for others. It happens because we put our own care on the back burner while being busy taking care of parents, or children, or both. Overcare also happens during certain times or events, like getting ready for the holidays. The result? We run down, maybe get ill, and then miss work or a special event.

Once I realized I was “in it” I started rebalancing. For me, breaking the cycle meant blocking off thirty minutes a few times a week for exercise and prioritizing that time. Also, I restarted my vitamin regime and made appointments with a chiropractor. Small things but they are making a big difference.

Here’s the second: Remember the Moments

For most of us, time zips by, one day into the next. And during the busiest moments, like Christmas and the holidays, we get so caught up in what we’re doing that we often forget to just stop and enjoy the moment.

That’s what I realized during one of the all-night ER stays with my mom. The two of us were laughing about how all the medical staff kept saying she didn’t look her age. Then, all of a sudden, she became very wistful about her ninety years and said, “It went so fast” Her words startled me. Later I thought, “How could that be? How could that many years seem ’so fast’?” But then I thought about how long I’ve known my spouse, Joseph – nearly twenty-five years. It doesn’t seem so long ago that I wondered if I’d ever meet someone I’d want to marry…and now it’s nearly a quarter of a century ago. How did that happen? It went so fast.

In recent talks with my mother, I’ve realized that what really stands out in our memory isn’t a “big” event. What makes up the best part of our lives are the little moments. When we are alone, it’s the memories of our moments that come back to us. It’s up to us if those memory-moments warm and comfort us, or make us feel sad.

So here’s the thing I’m urging you to do, starting today. STOP and pay attention to what’s happening around you. Make a point to take a mental picture of something, like a special look someone gives you or an intimate moment with a loved one. And also internally record your child’s laugh or a kind word someone says that touches your heart. Jot it down in your journal too. Don’t have time to journal? Then when you email a friend about something special that happened, make a copy and file it – it can substitute for that journal entry you might not make time to write. Bottom line: Do something to help your mind remember your best moments.

© 2009 Annmarie Kelly. All rights reserved.

Annmarie Kelly, Victory Strategist, speaks to Women Leaders at corporate and association meetings about how to face challenges, strategize their way to success and live victoriously. She is the author of Victorious Woman! Shaping Life’s Challenges into Personal Victories (Optimal Living Press 2005). Victorious Woman! features stories of everyday women who overcame overwhelming odds to achieve personal victories. To learn more, go to www.victoriouswoman.com or email Annmarie at info@victoriouswoman.com

Never Let Fear and Depression Control You

Special Guest Post by: Stanley Popovich

When your fears and depression have the best of you, it is easy to feel that things will not get any better. This is not true. There is much help available in today’s society and the best way to deal with your fears is to find effective ways to overcome them. As a result, here are some techniques a person can use to help manage their fears and anxieties.

Challenge your negative thinking with positive statements and realistic thinking. When encountering thoughts that make you feel fearful or depressed, challenge those thoughts by asking yourself questions that will maintain objectivity and common sense. For example, you’re afraid that if you do not get that job promotion then you will be stuck at your job forever. This depresses you, however your thinking in this situation is unrealistic. The fact of the matter is that there all are kinds of jobs available and just because you don’t get this job promotion doesn’t mean that you will never get one. In addition, people change jobs all the time, and you always have that option of going elsewhere if you are unhappy at your present location.

Some people get depressed and have a difficult time getting out of bed in the mornings. When this happens, a person should take a deep breath and try to find something to do to get their mind off of the problem. A person could take a walk, listen to some music, read the newspaper or do an activity that will give them a fresh perspective on things. Doing something will get your mind off of the problem and give you confidence to do other things.

Be smart in how you deal with your fears and anxieties. Do not try to tackle everything all at once. When facing a current or upcoming task that overwhelms you with a lot of anxiety, break the task into a series of smaller steps. Completing these smaller tasks one at a time will make the stress more manageable and increases your chances of success.

Take advantage of the help that is available around you. If possible, talk to a professional who can help you manage your fears and anxieties. They will be able to provide you with additional advice and insights on how to deal with your current problem. Eventually, you will find the answers you are looking for.

BIOGRAPHY:

Stan Popovich is the author of “A Layman’s Guide to Managing Fear Using Psychology, Christianity and Non Resistant Methods” – an easy to read book that presents a general overview of techniques that are effective in managing persistent fears and anxieties. For additional information go to: http://www.managingfear.com